Social media data have been extensively used in numerous fields of science, but examples of their use in conservation science are still very limited. In this paper, authors propose a framework on how social media data could be useful for conservation science and practice. Authors present the commonly used social media platforms and discuss how their content could provide new data and information for conservation science. Based on this, authors discuss how future work in conservation science and practice would benefit from social media data.
Authors: Enrico Di Minin, Henrikki Tenkanen and Tuuli Toivonen