In Europe, as in the rest of the world, human activities are causing rapid biodiversity loss. Over the last two decades, the EU has been trying to tackle this in various ways, including through the Natura 2000 Network of protected areas. This includes over 27 000 protected areas, covering over million km2, making it the largest coordinated network of protected areas in the world. The Natura 2000 Network creates a framework for mainstreaming conservation into a range of sectors. The European Commission led the development of the Natura 2000 Network.
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In the Netherlands, a coalition of multinational and large Dutch companies is taking steps to make their impact on natural and social capital visible throughout their entire value chain, with the help of civil society organizations. This unique initiative of companies, NGOs and the government teaming-up. Their ambition is formalized in a "Green Deal" signed by IUCN-NL, True Price, Corporate Social Responsibility (CSR) Netherlands and the Dutch government. The Green Deal is linked to the global Natural Capital Protocol.