In the Netherlands, a coalition of multinational and large Dutch companies is taking steps to make their impact on natural and social capital visible throughout their entire value chain, with the help of civil society organizations. This unique initiative of companies, NGOs and the government teaming-up. Their ambition is formalized in a "Green Deal" signed by IUCN-NL, True Price, Corporate Social Responsibility (CSR) Netherlands and the Dutch government. The Green Deal is linked to the global Natural Capital Protocol.
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The Water Fund is a public-private partnership model where downstream water beneficiaries contribute finances to support upstream landowners and conservation managers to sustain good land management practices that yield higher quantities of better quality of water that’s economical to treat and distribute to the city based users while support upstream conservation and livelihood activities.